WordPress for Beginners

Designed to equip you with the skills required to use WordPress to administer your business website or blog. 

Speaker:  Zoe Brown (MD) 

Dates:  February 3rd (10am - 2pm)

Location:  Our offices at the Lansbury Business Estate, Woking

Who should attend?

This is a comprehensive workshop perfect for those who have just started out with WordPress or want to better understand how to make the most of their existing WordPress website. It is also perfect for those who need to manage WordPress websites for their own clients.

We will not be looking at how to design a WordPress site (leave that to the experts!) but we will be looking very thoroughly under-the-hood at how to use it for business. 

This is not just a basic how-to-blog workshop.

How will I benefit?

You will leave this workshop with confidence in your own new skills. Zoe will show how to make sure that your WordPress website is kept safe, secure and optimised for search engines.

You will learn how to add new functionality to your website as your business grows and you will look at how blogging can be used to drive the right kind of traffic to your website.

What is included?

  1. 3 hour workshop, crammed full of useful information;
  2. 30 minute follow-up consult at a time of your convenience;
  3. 8 weeks email mentoring;
  4. A printed workshop guide with easy to follow instructions;
  5. Plenty of tea, coffee and light buffet lunch.

What is the agenda?

  1. Getting started;
  2. Configuring your WordPress website;
  3. Posts vs. pages;
  4. Creating the right kind of content strategy and structure;
  5. How to add multimedia - sourcing and adding images, audio, polls, newsletter sign-ups and video;
  6. Adding PayPal buttons;
  7. Adding new functionality - the tricks that the developers do not want you to know;
  8. Blogging techniques - planning the right strategy for search engines and for your own profile;
  9. Getting your website found in search engines and how to measure your hits;
  10. Best practices to keep your WordPress website safe;
  11. Case studies - example of how some of our very own clients have been using WordPress for business.

How many people will be attending?

We limit the number of attendees to six. This allows us focus on individual strategy, group brainstorming and live demonstrations. This is a hands-on workshop, so we keep it small.

How do I book?

The WordPress workshop is priced at £155 (inc VAT). Secure your place now using the form below.

 

 

 

 

 

2012 Workshops

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