There are so many ups and downs to running your own business, long days and hard decisions. It can be very easy to lose track of why you started it all in the first place.
For me, running my own business was borne out of love, passion and desire. On a practical level it also means that I am able to manage my work commitments and office around my own family.
So lets remember why we started this journey: love, passion and desire. Keep these thoughts close by and you will be forced to focus on what makes you tick: the projects that turn you on, your core skills and the type of customer you really want to attract. Stay faithful to this formula and you will succeed – because I say so!
