5 predictions for the web in 2018
Most years we share our website design predictions for the coming year. This year was a bit different because, as I started to draw up my list, I noticed that my predictions were much less focused
4 Ways to Improve your Product Descriptions
When adding your product to your e-commerce website, the product description text is so important. This can bring people to your site, help them through the journey and convert them to a sale. As
SMART 2 – CMS relaunch
A core strength at b:web is our heavy weight programming skills. Both myself and Chris were Software Developers before we started b:web in 2004 and as such we have always enjoyed bespoke
5 Tips For Getting Your Website Ready for Black Friday
Black Friday, although relatively new to the UK is fast becoming one of the biggest shopping days of the year. Many online retailers are seeing spikes in their sales on both the Friday and
How to know if your email marketing is working
In the world of digital marketing, email is a relatively old communication channel, but despite the growth of other more sophisticated tools it has held its place in most marketing strategies.
Using YouTube Video in a Marketing Strategy
I can probably make the assumption that I don't need to give much of an introduction to YouTube, as most reading this blog post will know what it is. However, as popular and well-used it is,
Is Your Website Hustling for Business?
One of my most favourite aspects of my job is meeting and greeting clients and potential clients from a really wide range of businesses. One minute I could be planning a website for a large
Using Live Chat to Increase Conversions
When people visit a website, there are many reasons why they may not convert to sale or lead. Sometimes they have questions or concerns that aren't listed on your website. This is why live chat
Google Shopping: What, Why and How?
One major part of the Google search results page is Shopping. Working alongside Google paid ad listings, these are also run on a pay-per-click basis are simple product listings, which show the
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