Building your eCommerce Business
The b:web design team have a real soft spot for a good eCommerce business. We have worked with startups and also big brands like Jamie Oliver and Snow and Rock. eCommerce websites are a particularly specialised type of website. On the one hand, eCommerce sites need to be easy on the eye and really simple to use, and on the other, they need to be technically robust and incredibly secure. It’s this balance of design and technology with commercial savvy that makes eCommerce web design a particularly interesting and challenging undertaking. When we are designing our eCommerce websites, we are really engineering an entire business and have to think about the sales funnel from initial contact right through to conversion and beyond.
We have run two eCommerce business ourselves and manage several eCommerce businesses on behalf of clients, so we have extensive experience in managing and operating sites as well as building them!
the b:web approach to eCommerce web design
eCommerce web design
b:web has been building eCommerce websites since 2004. Our clients are a mixture of manufacturers, brands, wholesalers, and online retailers offering both Business to Business (B2B), and Business to Consumer (B2C) selling platforms. We have developed eCommerce websites for national and international retailers, but the bulk of our business tends to be with small businesses.
Our difference is that we are not just designers or just developers, we are truly passionate about reaching goals, conversions, and transactions. Many of our eCommerce clients are ongoing marketing clients, which means we absolutely know what does and doesn’t work.
We don’t just build eCommerce websites, we build eCommerce businesses. Our eCommerce web designs are carefully fine-tuned using analytics and our own growth-driven web design process.
eCommerce web Platforms
b:web has worked with many platforms including Magento. As Magento developers, we know the platform inside out and have developed our own in-house plugins to provide extended functionality. Our eCommerce clients are currently turning over in excess of £50 million.
In recent years, as WordPress has become more dominant in the marketplace, we have found a huge increase in requests for WooCommerce solutions which are much simpler to administrate than many of the other systems available.
In addition, we have created bespoke transactional web designs for membership sites, lottery sites, and web applications. Our developers are huge fans of Stripe, which we often use for our bespoke transactional website solutions.
Web design Experience
We have run two eCommerce businesses of our own for several years and are currently owners of www.silverdeer.co.uk.
eCommerce websites are so specialised because they are made up of so many moving parts, which all need to come together perfectly in order to create the ideal user experience. Our team of digital expertsare not just creating attractive designs, we are also running marketing, brand management, and online customer service applications for many of our eCommerce clients.
We specialise in a growth-driven design model, which includes a programme of continuous improvements to the website based on a data-driven approach, so the launch of your eCommerce website truly is just the start of the journey.
DATA DRIVEN web DESIGN
The b:web team of digital experts will develop a fully functional website that will deliver your KPI’s and goals – guaranteed
Your current website will be analysed to provide an in-depth overview of what is and isn’t working. We’ll use this data throughout the design process to take out all of the guesswork in deciding what might or might not work.
We’re also going to stick around after your website is live. We will track visitor behavior on your new website using heat mapping software and advanced SEO. The data is analysed and the website then adjusted accordingly in order to maximise results. We will also check that the SEO migration has been successful and create a strategy for increasing traffic.
Our data-driven approach provides you with the peace of mind that your new website has been proven to work.
eCommerce website migration
Does the thought of migrating your eCommerce products over to a new platform sound like too much hard work? Are you unsure about how best to maintain your rankings on Google? You could have 1000’s of products, images, blog posts, and testimonials to move over as well as many man-hours of SEO work required to ensure it all works optimally. All this needs to be taken into account when your data is being transferred to your new eCommerce website.
b:web offers a full SEO migration package which has been tried and tested over the years and has worked on websites with a small number of keywords and pages, right up to vast websites with thousands of products. In addition, we have plenty of experience in migrating eCommerce sites to and from Magento, WooCommerce and bespoke database systems. We usually develop a bespoke script that will port over everything that you need, direct from your database to the new site.
Web Design Testimonials
“We recently took b:web’s SEO workshop to better understand what SEO actually is and how it can be used to optimise our website and increase our visibility on Google. The workshop, taught by Zoe in their contemporary b:web office, was exceptionally easy to follow – a great PowerPoint presentation with no jargon and with plenty of time for questions.”
“Thanks to the workshop, SEO is no longer a grey area for us. Following Zoe’s advice, we are more confident making decisions regarding our online marketing and we are far happier with the way our website is being presented to future and existing customers.””
Grace - Lawson Ltd, Plymouth.
“We are so delighted that we chose b:web to handle the day to day marketing of our eCommerce business. Not only have they saved me time and money they have increased our reach through social media and visibility on search engines. Because they have that perfect combo of techy/creative/commercial b:web have increased conversions significantly. I have been using b:web for a year and it’s the best decision I have made in a long time!””
Aileen - Babyface, Surrey
“I wanted to take this opportunity to thank you and your team for all your hard work. As you know being a small business I had concerns about utilising a marketing company and had always tried to deal with our marketing myself, I know realise that this was a mistake as your wealth of knowledge, support and advice is 2nd to none. You approached the project with fresh ideas and contemporary designs for which I’m very grateful and made the process thoroughly enjoyable””
Mark Ward, Plymouth
“b:web were really helpful and insightful with the SEO optimisation for our website. They clearly explained some essential SEO do’s and dont’s and useful tips. The specific pages that the team were paid to help optimise are performing at number 1 in the natural organic search rankings, no mean feat for a competitive field in which we operate! And as a result we are seeing great benefit. I am confident as a result of this initial SEO work, our return on investment has been tenfold. I would highly recommend b:web for any friends, customers or suppliers future projects.””
Mike Walker - MGN Events, Surrey
“We really love working b:web as they make it so easy, they understood exactly what we wanted and we LOVE it. b:web created a HTML email marketing campaign which has been extremely successful””
Trudie - The Lighting House, Surrey
“I have been working with the b:web team for a year since the launch of my business and I am seeing growth that has far exceeded my expectations. Their hands-on proactive service has meant that I can concentrate on product development and fulfilment. Not only do b:web provide a full service marketing for my business but they also cross into customer service by responding out of hours to messages on social media channel. I am delighted with the results. I would recommend but I would like to keep them for myself!”
Paul - Epic Play, Surrey
"b:web created two web designs for us, which we really love. During the entire process we received an excellent service from the whole team. They are knowledgeable and innovative, great in both creative and technical aspects. They are also very honest and transparent, a pleasure to work with."”
Foster Denovo, Surrey
"We have used b:web now for almost 6 years and they have built and developed 5 websites with us - they are the best agency we have used. Excellent design ability and the support couldn't be better. I would genuinely suggest them to anyone looking for a great Wordpress site - keep up the good work and thanks for all your support and help over the years !!”
"From branding, to design, to build, b:web took care of everything. We were delighted with the site, and the branding which they created for Shop Skincare has gone on to be used on our social platforms, print and packaging. "”
Shop Skincare, Surrey
‘We approached b:web and were highly impressed with their initial brief, understanding of our business and the concept for our website. Mark, Andrew & the team were very friendly yet professional and helped us through the entire creation of the site. Would recommend. "”
Highlight Parking, Surrey
"With the experience and expertise that b:web offered, we were confident that they would produce a fabulous new website that would be contemporary and easy to use as well as include the new mobile version which is now essential. Throughout the whole process, they were very helpful and gave us regular updates as well as a full training session when the website was complete. We are delighted with the new site and so far the response from clients has been excellent. I would strongly recommend b:web to anybody looking to create a brand new website with beautiful modern design and a forward thinking team who are always willing to help."”
Joanne Jenkins, TAG Office, Surrey
"b:web were commissioned to redesign our website and I am very happy with the results so far. It has been a pleasure to see their designs become reality. Their “no quibble” attitude to the project was refreshing and added great value. The H.G. Wells brand will now stand out and serve as a testament to all who put so much time and effort into this project. b:web’s advice and assistance has been invaluable to us and I am sure we will continue our excellent relationship with them."”
HG Wells, Woking, Surrey
"b:web have transformed our online presence from what was a failing design to something we are really proud of. They provide us with a tailored balance blend of SEO/Social media work, which works really well. We look forward to our continued partnership with the b:web team."”
Tim Paige - Tamar Towing & Caravans, Plymouth
"b:web have helped my small business grow far beyond what it would have been without the dedication and generosity of their digital team, in particular, Zoe-the-boss.
Their knowledge and proficiency is tremendous, and as a business owner who has been to the "other side" and experienced a bigger web agency, with whom I was more-or-less just a number, I have come to appreciate the personal contact and value of being able to just pick up the phone and chat about a digital query swiftly, with a real person!
Keep up the good work"
Caroline Arthur, Surrey
Let's discuss your next eCommerce web design project
Would you love for the web design team at b:web to add some sparkle to your next eCommerce web design project? Would you like to reach more customers, increase website conversion and reduce the cost per acquisition? Please pop your details below for a completely free consultation. We’ll have a look at your website or brief and let you know how we can add our special touch.