Website Functionality Audit
A comprehensive audit of your website including technical issues that might be affecting usability.
Would you like to understand a bit more about what is working on your website, what needs updating and how to prioritise your time? If your website is over 12/18 months old and/or has not been developed by b:web we would highly recommend our Website Functionality Audit. You will gain a full understanding of what is holding your website back and what you can realistically achieve.
(note – if you are an existing b:web customer then you are welcome to book this service each year completely FREE of charge)
1. Accessibility Testing
A website accessibility review ensures that your website is compliant with today’s standards and can be accessed by your visitors. When technology is racing at a fast pace, regular website accessibility audits are essential to ensure that your website remains in full working order.
We will look at accessibility on different devices, cross browser testing, mobile testing, bugs/issues and general website/data/GDPR compliance. We will also evaluate your websites basic SEO and make relevant recommendations.
2. Technical Health Check
A good technical health check will ensure that there are no issues preventing content from being visible to Google.
We will be looking for things like: errors in the code, broken links, incorrect sitemaps, content being hidden, signs of hacks, badly formed URLS, hosting issues, search engine penalties and any other issues behind the scenes that could be adversely affecting your website traffic. Most of these issues are only visible to developers and might be completely transparent to you.
3. Improving Conversion
We will evaluate the effectiveness of your website to maximize lead generation and conversion.
We might make recommendations for an improved website hierarchy and presentation of your products and services. We will analyse your calls to action, landing pages and identify missed opportunities. We will look at how real users found you, their journeys through the website and track them right through to conversion and/or identify exactly where your visitors are experiencing barriers.
You will receive
- Onboarding telephone/skype call to provide your brief and to ask any questions.
- A written brief to clarify project goals and outcomes.
- Website checklist to show what is and isn’t working and exactly needs to be done.
- An actionable plan clearly laid out in plain English with their priority.
- 1-2 hour telephone/skype training call to clarify outcomes.
b:prepared - FAQ's
I am the owner of my business and not technical. Will these audits work for me? All of our b:prepared packages have been devised specifically for owner managed or small businesses. We provide all assets, strategy and the required training and support directly to you the owner or to one of your trusted team members.
Why aren’t these b:prepared reports and audits FREE? Just like you, we receive almost daily spam seemingly to offer free SEO and website audits. However, nothing is ever free and the low costs options are usually automated or systemised allowing low skilled individuals to provide low value insights. Our reports are created manually, in-house, by our experienced team and usually delivered by Zoe, our Managing Director. Our insights will be valuable to your business growth.
Do you offer anything for FREE? Yes! Our website clients are able to book a Website Functionality Audit completely free of charge every 12 months should they wish. For new clients we offer complimentary website consultations when discussing a brief for a new project.
I am a b:web customer. Do I receive a discount? Of course you do! We will happily provide you with a 10% discount. Just contact us to book.
I am a b:web customer. Do I need the b:prepared services? If your website is under 12/18 months old and was developed by the b:web team, you are unlikely to require a Website Audit and should instead consider the SEO Strategy only package. The Digital Marketing Strategy would be beneficial and you may book the Website Functionality Audit completely free of charge.
How long will the work take? The overall time will depend on your website setup and your availability for the on-boarding and training sessions. In some circumstances we might have to setup analytical tools and collate data. Most projects will be completed within 4 weeks and some a lot quicker.
Will you just be providing me with a quote for further work? In many circumstances our clients do ask us to undertake the work outlined in the action plan and we would be happy to provide you with a quotation. However, we do also have clients who have time to work through the list with our support. All of our clients have benefited immensely from our b:prepared services as they provide valuable insights. You will receive training and 3 months email support.
My website is WordPress, is that OK? Yes, that’s ideal! We love working with WordPress website. If you don’t have a WordPress website please contact us for a quotation before booking.